streetstyle

You can wear black…
Steven Epprecht - SE signature style

… at any time. You can wear it at any age. You may wear it for almost any occasion. These are strong words from one of the most important men in the whole fashion industry: Christian Dior.

Step up 2 the streets...
Steven Epprecht - SE signature style

How I love the diversity of cities. Not many corners look the same. You see different styles and architectural areas wherever you go. And well, this area here reminded me of all the street dance movies somehow

Always wear what…
Steven Epprecht - SE signature style

…you want! YOU. It’s about your life, so you decide. Not your parents, your brother or sister or your friends, not the magazines. Sure everyone can give you advice in case something really looks unflattering to you and you don’t seem to notice it or you can get inspired by the latest fashion trends.

Casual start – casual streetwear...
Shoes: Adidas Originals

After my short Easter getaway to the sunny Mallorca, which was just so relaxing I am back in Zurich and guess what?! The temperature has dropped to the cold again. Well means it’s time for Hoodies!

Why we love jeans...
Outfit: Zara

I’m sure, it is not only me, and for sure not men only who just love to wear jeans. Whether it’s about a pair of blue jeans, a jeans jacket or a jeans shirt. It simply is one of the greatest basics in each wardrobe. Like a leather jacket, a suit or the little black dress we know every woman wants to have. Yves Saint Laurent said: I wish I had invented blue jeans. They have expression, modesty, sex appeal, simplicity - all I hope for in my clothes.

True blue – a favorite color...
Outfit: HUGO by Hugo Boss

We all know that there’s a whole science when it comes to colors. It’s about the meaning of the different colors in terms of psychology. The colors we see have different meaning and we associate them differently. And yes, colors you choose to wear can represent the way you feel.