Right at the moment, you can see many quotes and New Year’s resolutions wherever you may look at. People are talking about their personal resolutions – even about the same or similar ones every year. But why?
Every year around the Christmas time I am trying to resist all these delicious temptations. Without any success. I mean there are literally everywhere possibilities to eat cookies, chocolate, gingerbread, chestnuts, waffles and so many more tasty things. And I somehow just have to follow this smell of delicious Christmas sins in the air.
But snow seems to arrive even later than last year. We’ve actually planned to shoot these photos in Davos or similar locations, but there was just no snow in this typical winter destinations. The weather forecast for Christmas looks like we’re getting a green holiday – again.
As smart as you or even smarter than you? The answer doesn’t really matter anyway. The trend seems to stay for a while. And it’s not only a tech trend anymore. It seems that the fashion tech trend has arrived a while ago. I can’t even count the brands, which are continuing the trend and try to put some new innovations in their own wearable. On the one hand we’ve got the tech giants like Apple, Pebble, Samsung, Sony, which are already focusing on fashion as well.
We should follow that motivational sentence not only before the summer season but also during the whole year – with some exceptions like Christmas, Easter, birthdays, holidays or cheat days for sure. With this in mind, we can do better - physically and mentally. There’s only one problem. It won’t come naturally.
Everybody likes… Chocolate! Lindt is looking for a new brand ambassador and I’ve had the idea to show the two kinds of chocolate lovers. There are ones they like it cool & crispy and other ones prefer it tender melting.